Jonathan McKenzie
Based in Auckland, New Zealand. I’m a graphic designer, father of three, un-fit football fan on the life-long hunt for the perfect logo.
I treat your brand as boss. It’s positioning, the positive ‘feels’ it’s consumers get from a design solution, the value I can add and achieving your desired outcome gets me out of bed.
My approach to any brief is simple: identify the opportunity, simplify, problem solve & add value.
Within a given project journey, an opportunity will nearly always present itself. Identifying and then developing this opportunity - with a creative design solution and considered craft - is pretty much the jam.
Brand development, packaging, logo design, print production, strategy, conceptulising, user experience, promotion, digital solutions, consistency and integration.
I’m always looking for new.
Branding
Brand Positioning
Naming
Logo and Visual Identity
Visual Communication, collateral and guidelines
Advertising
Digital
Website Design
Backend Management and Development
E-commerce Fulfilment and Logistics
Digital Advertising
Interactive Document Design
Social Media Assets
Art Direction and Ideation
Campaign
Digital and Web
Photo Shoots
Video
Motion Graphics and Animation
Graphic
Packaging
Publications
Brochures and reports
Pitch Documents and Slide Templates
Environmental
Building and Office Signage
Expo and Industry Stand Design
Brand Activations and Interactive Product Engagement
Environmental Graphics
Wayfinding
Fleet and Vehicle Graphics